Short Let Associate - Lead Generation
Location: London – Roaming / Hybrid
Department: Short Lets – Lettings
Salary: £30,000 Basic | £60,000 OTE
About the Role
Are you commercially driven, passionate about property and motivated by winning new business?
We are looking for an ambitious and proactive Short Let Associate to join our growing Short Lets team. This is an exciting opportunity for a sales-focused property professional to play a key role in expanding our short let portfolio, developing landlord relationships and generating new revenue opportunities across the wider business.
This is a hands-on, business development-focused role where you will take ownership of identifying opportunities, securing new instructions and maximising the performance of our short let portfolio.
Working closely with colleagues across Sales, Lettings, Property Management and Corporate Services, you will use your commercial awareness and relationship-building skills to unlock opportunities, generate referrals and convert prospects into successful business.
If you thrive in a target-driven environment, enjoy building relationships and have a genuine passion for property, this could be the opportunity for you.
What You'll Be Doing
Generating New Business
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Proactively identify and secure new short let opportunities through our existing client database, landlord network and wider business channels.
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Build relationships with landlords and property owners to win new instructions.
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Develop new business through networking, referrals, prospecting and market intelligence.
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Work collaboratively with our branch network to identify opportunities to grow the Short Lets portfolio.
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Present tailored short let solutions and demonstrate the commercial benefits to potential clients.
Managing & Growing the Portfolio
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Support our front office teams with the management and development of short let landlord relationships.
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Monitor property performance, occupancy levels and pricing strategies.
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Identify opportunities to maximise rental income and improve portfolio performance.
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Build long-term relationships with landlords to encourage repeat business and retention.
Negotiating & Closing Deals
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Match prospective tenants with suitable short let properties.
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Negotiate commercial terms to achieve successful outcomes for landlords and tenants.
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Manage opportunities from initial enquiry through to successful move-in.
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Maintain a strong pipeline of prospective instructions and deals.
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Work towards agreed business development, revenue and occupancy targets.
Building Relationships & Market Knowledge
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Deliver an exceptional experience for landlords, tenants and internal stakeholders.
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Build strong relationships across our Sales and Lettings teams, sharing market knowledge and identifying cross-referral opportunities.
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Stay up to date with local market trends, competitor activity and short let pricing.
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Maintain accurate CRM records and provide regular pipeline and activity updates.
What We're Looking For
We are looking for someone who is naturally proactive, commercially minded and motivated by success.
You'll ideally have:
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Previous experience in property, residential lettings, sales or business development.
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A proven ability to generate new business and build strong client relationships.
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Confidence in negotiating, influencing and closing deals.
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A commercial mindset with a genuine drive to achieve targets and generate revenue.
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Excellent communication and interpersonal skills.
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The ability to manage multiple opportunities and priorities in a fast-paced environment.
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Strong organisational skills and attention to detail.
It would be great if you also have:
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Experience within the short let or serviced accommodation market.
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An existing network of landlords or property contacts.
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Knowledge of the London rental market and short let regulations.
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An ARLA Propertymark qualification, or an interest in working towards one.
The Person We're Looking For
You'll be someone who:
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Is entrepreneurial, ambitious and motivated by winning business.
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Has a natural ability to build relationships and gain people's trust.
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Is resilient, competitive and driven by results.
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Takes ownership and actively looks for ways to generate opportunities.
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Has a strong customer-first approach without losing sight of commercial objectives.
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Enjoys working collaboratively and building relationships across different teams.
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Is confident, professional and credible when dealing with clients and colleagues.
What We Offer
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£30,000 basic salary with an OTE of £60,000.
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commission – the opportunity to increase your earnings through your performance.
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Flexible working locations and hybrid working arrangements.
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The opportunity to make a real impact on the growth of an expanding Short Lets business.
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Ongoing training and professional development.
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A supportive, collaborative team environment.
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The opportunity to develop your career within a growing property business.
Why Join Us?
This is more than a traditional lettings role. You'll have the opportunity to play a key part in growing our Short Lets business, developing your own network of landlord relationships and directly influencing the department's commercial success.
You'll be given the opportunity to identify opportunities, build relationships and turn them into revenue, with an uncapped commission structure that rewards your results.